About Us

Rodeo Apparel Co. was born where grit meets heritage—where dusty boots, bold spirit, and a little rebellion come standard. We’re more than just a brand; we’re a tribute to the untamed. Inspired by rodeo roots, outlaw legends, and blue-collar pride, every design we drop tells a story: one of hard work, wild nights, and living loud with no apologies.

Whether you're ranch-raised, city-bound with country in your blood, or just chasing something real—this collection’s for you. Our tees are built for comfort, made to last, and designed to turn heads from the dirt road to the dive bar.

Rodeo Apparel Co. isn’t fashion. It’s a lifestyle.
Ride with us. Wear it proud.